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FC HolidaysTravel & Tourism
High-volume qualified travel lead generation
Segmented Click-to-WhatsApp funnels reduced friction across visa, Salalah, and Umrah campaigns while protecting lead quality.
The challenge
Four distinct travel products required different audiences and intent signals while acquisition costs needed to stay below three dirhams per lead.
The strategy
We built segmented Click-to-WhatsApp funnels, layered regional and demographic targeting, and transparent creatives that qualified prospects before the conversation began.
Key outcomes
Sub-3 AED CPL across products
High lead quality
Up to 40% lower funnel drop-off
Immediate WhatsApp conversations
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